Design Principles - Graphic Design and Web Design for Southeastern Massachusetts

My copy of Firefox updated today, and then Flash had to be updated as well. Inspiration strikes again.

The dust is settling — Design Principles just completed a major project for one of our larger clients, Bioengineering Group. The culmination of many hours of work, Design Principles collaborated with our long-time partner company, Michel Cullum Associates, to produce this two minute video for Earth Day regarding sustainable development and environmental responsibility. A special [...]

Recently a client asked us what we do to test our websites. He had heard from a friend or family member that website testing was important, but didn’t realize that such a thing even existed. What does it entail? How important is it? Do we even DO it? This is a fair question. In fact, [...]

We’ve worked with a number of business owners over the years who have come to us to boost their company’s image. Our process is tailored such that the business owner will get a corporate identity or marketing piece that they love, but at some point it’s necessary to ensure that the piece is also going [...]

Recently, Design Principles suffered a minor disaster — we had a burst pipe that flooded the office. Not a huge flood. It wasn’t biblical or overly dramatic (though I was, initially), but it’s surprising how much trouble two to three inches of water can cause. The entire office was covered; the floor was actually floating [...]

Believe me, I get it. It’s easy to put off branding your company. Eleven years have passed before we’ve had the chance to put our finishing touches on our own corporate identity and to launch a website representative of our services. And the sad reality is I KNOW how important “image” is to the success [...]

After seven or eight years of the same old website, we’ve finally gotten around to updating our design. It’s been a long time coming, having started in January of this year. But, like the barber’s haircut or the carpenter’s house, we’ve been so busy working hard for our clients that we’ve scarcely had the time [...]